Vladimír Urbánek (Kurzy.cz)
Personal finance  |  August 17, 2012 15:45:09

Czechs spend more on sporting goods. For Europe, but still lag far


Czechs increasingly consume sporting goods, despite the unfavorable economic developments in recent years. While in 2010 they released one household per year on average around 1130 CZK (45 euros) last year, the amount climbed to about 1280 CZK (51 euros). It results from international studies barometer Cetelem, which monitor the behavior of consumers in eight European countries.

The growth of interest in the sporting goods also continues this year. This is confirmed by such inSPORTline.cz."Interest in sporting goods is growing. The last time we reach p odařilo considerable number of clients who want to pay extra for a higher standard, "says Paul Cihlar, deputy inSPORTline brand. In the case of higher amounts while people increasingly use the installment payments. "Almost twice customer care we received the set, targeted cooperation with Cetelem, by a professional work of our vendors," says Cihlar.

"Sport allows people especially in these times of economic uncertainty escape from everyday problems and relatively cheap to spend their leisure time," explains Mr. trend of recent years. Thomas Siegler, director of marketing and communications company Cetelem CR, as

The leading European scale in the purchase of sports goods long-France, which with more than 9 billion euros is the largest sporting goods market of the countries. Last year, French households spent on sports equipment on average 332 euros, which is about ten euros more than the previous year. In the Czech Republic is the volume of market sporting goods roughly the equivalent of 200 million euros.

While the volume of funds invested per household in the Czech Republic is growing, is still investing in sporting goods as much as most European countries studied. Czechs spend more than necessary, for sports such as crisis-ridden Spaniards, last year an average of 195 euros per household. In this context, lagging well behind Italy and Portugal, even if equivalent income. Less than Czechs invest in sporting goods Slovaks, last year an average of 32 per household.



Source: PR Cetelem

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