Vladimír Urbánek (Kurzy.cz)
World markets  |  February 05, 2013 15:02:06

Apple: sales of mobile applications indicate the approaching end of the era of his dominance in smartphones


Sales applications for smart phones indicate that the former dominance of Apple, which has been a pioneer in this field, begins to crumble alarmingly. Google 4Q last year reported sales growth of mobile applications by more than 100%, Apple increased their sales by only 20%.
The company ngmoco, which was previously developed applications almost exclusively for Apple's mobile operating system now states that both major operating systems are roughly comparable in both level and firm devotes roughly equal attention.

At the beginning of the era of mobile phones, Apple clearly dominated this segment in all respects. In 2010 he had to concede the most widely used operating system in smartphones from Google Android, and last year came "apple" is also the position of HW ones, which is prepared by the South Korean Samsung.

3 of 4 smartphones sold in the global market, estimated at about 260 mld.USD now working with the Android operating system from Google. It offers better space programmers and creators of new applications and easier user access to the created applications and download them to their devices.

Google now offers about 700,000 mobile applications and their number is growing geometrically said. Last fall, the company said that the number of downloaded applications exceeded 25 billion since the beginning of operation in 2008. The monthly number of downloaded applications reportedly increased by about 1.5 billion. Income from downloading the year rose about fourfold.
Apple currently offers about 800,000 applications. The popular "App Store" was, according to company information, so far downloaded over 40 billion applications, which generated sales of their creators over 7 mld.USD income.
Bronze bar with a huge gap include BlackBerry offered their facilities for about 70,000 applications. BlackBerry is about 5% of the market of mobile phones.

According to estimates from the Apple store still generates about 3.5 times sales store from Google. The difference, however, in all respects, gradually decreases. The main disadvantage for Google indicates this regard too wide number of devices compatible with the operating system. Developers of applications it must offer its products in many versions. Command or position of application development for it is in this respect considerably easier. Payment system Google is also more complicated than Apple.
Interestingly Major League Baseball game for Google has a total of 2,400 versions for Apple but they only just 40th

Yet, according to a survey developer of mobile applications already generate 40% of revenue through Google versus 15% a year ago.
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Apple: Prodeje mobilních aplikací naznačují blížící se konec éry jeho dominance v chytrých telefonech

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