Research (J&T BANKA)
Czech markets  |  February 27, 2013 09:57:50

PMCR surprised their cigarettes more expensive and more than expected

Philip Morris cigarettes more costly than how much the increased taxes (VAT, excise duties). Printing said, referring to the Journal of the Ministry of Finance. More expensive cigarettes, which increased taxes by CZK 1 per pack, 3-4 CZK more expensive and cheaper, where growth is tax of 2.5 CZK to raise the price of a pack of about CZK 4. This is the pricing policy of the company, which has been seen in the past. Message is perceived as positive, in an environment where increasing taxes is PMCR able to increase profit margin.

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PMČR překvapil a zdražil své cigarety více, než se čekalo

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