Vladimír Urbánek (Kurzy.cz)
World markets  |  March 08, 2013 16:23:20

McDonald's February sales beat market expectations and declined less than expected

McDonald's February sales Global businesses open at least a year fell by 1.5%, which was a smaller decline compared to expect the market to set an average decrease of 1.6%.
According to comments firms have less decline in revenues related primarily to corporate policy of price reductions, which retained sufficient consumer interest in low economic development. Chain management policy advocates now "prices available for each day."

Sales in the U.S. in February fell by 3.3% and 0.5% in Europe. Market counted with a decrease of 3.6 and 0.5% respectively.
Revenues Asian and Pacific region decreased by 1.6% compared to an estimated decline of 1.7%.

Sales multinational restaurant chains such as McDonald's, KFC or Pizza Hut are considered as an important indicator of real economic development in global and regional scale.McDonald's Big Mac index as an important indicator of the above and also an indicator of the development of purchasing power in different countries.

Shares in response to the report slight growth. Since the beginning of the title attributed to appreciation of 10%.
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